The Converse store in the Menlyn mall had its grand opening on 5 April. Buzzing with good music provided by their resident DJ, the store was so packed that the excess attendees spilled outside to get their Converse sneakers customised. There was a selection of snacks and guests were offered a variety of wines and champagne, along with other drinks.

The selection of merchandise on display varied from their signature canvas high tops to their new “Sex Pistols” range. The event brought many people, such as bloggers and media personnel, together to view the selection of sneakers and clothing.

The opening was a success as many, if not most of the attendees also left with either a pair of sneakers that they had customised right in front of them or a converse garment. A group of talented artists had a table set up outside the store laden with colourful fabric paints to customise the recent purchases.


Photos: Ciske van den Heever


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